Kia is expected to launch the Sorento in India soon, bringing its premium three-row SUV to rival the Toyota Fortuner. Expected to be priced between ₹28 lakh and ₹45 lakh, the SUV will offer Level 2 ADAS, dual 12.3-inch displays, a panoramic sunroof and premium features.
Kia is preparing to strengthen its premium SUV lineup with the much-awaited Kia Sorento, a three-row family SUV that has already earned a strong reputation in international markets.
While the Sorento has been available for many years, Indian buyers have been waiting for its arrival.
Recent reports suggest that Kia is finally planning to introduce the SUV in India, making it one of the company's most anticipated launches.
Kia Corporation is one of the world's fastest-growing automobile manufacturers.
Founded in 1944 in South Korea, Kia initially produced bicycles and steel tubing before entering the automobile industry.
Today, Kia is part of the Hyundai Motor Group and sells vehicles in more than 190 countries.
Kia's latest design philosophy, known as "Opposites United," combines futuristic styling with practical engineering, giving its vehicles a distinctive appearance.
The Seltos has been a massive sales success for Kia India. However, when owners look to upgrade to a larger, more premium 3-row vehicle, Kia historically had nothing to offer them except the Carnival luxury MPV.
The Sorento acts as a natural "upgrade bridge" to retain these loyal customers within the Kia family.
The premium ₹40 Lakh to ₹50 Lakh SUV segment has long been dominated by the heavy, ladder-frame Toyota Fortuner.
Kia recognises that many buyers in this price bracket do not actually go off-roading; they want a road-focused, comfortable family cruiser.
The Sorento uses a monocoque chassis (car-like construction) that delivers a far superior, plush ride quality compared to bumpy, rugged off-roaders.
While Kia is highly respected for mid-size cars like the Sonet and Seltos, it wants to establish its identity as a premium luxury car maker firmly.
Launching a globally successful vehicle packed with Level 2 ADAS, panoramic glass, and dual 12.3-inch displays serves as a high-tech "halo product" to boost the brand's engineering prestige.
12.3-inch digital instrument cluster and a 12.3-inch central touchscreen.
A premium 12-speaker Bose surround sound system tuned specifically for the vehicle's cabin acoustics.
A 10-inch colour HUD projects speed, navigation, and driver-assist warnings directly onto the windshield.
Available in 6-seater layouts (with luxury second-row captain chairs) or a traditional 7-seater layout (60:40 split bench).
Both ventilated and heated front seats to manage extreme Indian weather conditions.
A massive dual-pane panoramic glass sunroof that stretches all the way to the second row.
A hands-free rear tailgate that opens automatically when standing near it with the key fob.
A complete radar-and-camera safety net including Forward Collision-Avoidance Assist, Lane Keeping Assist, and Blind-Spot Collision-Avoidance.
Navigation-based adaptive cruise control with Stop & Go functionality for heavy bumper-to-bumper highway traffic.
A high-definition surround-view monitor paired with a Blind-Spot View Monitor that projects side camera feeds directly onto the instrument cluster when using turn signals.
Equipped with 8 standard airbags, including a front-centre airbag to prevent front occupants from colliding with each other during a side impact.
Multi-terrain drive select modes (Mud, Snow, Sand) to optimise electronic traction controls for tricky surfaces.
A sleek, space-saving rotary dial gear selector instead of a traditional chunky mechanical shift lever.
The expected price is estimated around ₹28 Lakh to ₹35 Lakh, while the fully loaded flagship trims are expected to touch ₹45 Lakh.
Kia has not formally locked in a specific date; industry sources point to a market debut in late August, September, or October 2026.
Unofficial token bookings at selected dealerships are currently being accepted at ₹25,000 to ₹50,000.
Topics
Follow NewsBricks on Google News
Stay updated with the latest stories delivered to your feed
